
FILMS AND MEDIA PROJECTS FOR CHANGE
ART AND MEDIA PROJECTS FOR IMPACT
These projects emerge from teamwork alongside organizations and communities, combining artistic disciplines such as dance, theater, photography, and documentary filmmaking. Each project has been designed with outreach and impact strategies that include digital awareness campaigns and innovative in-person events to engage diverse audiences through participatory storytelling.
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Invisible theater play against xenophobia, co-created with ICRC staff and theater director Alejandro Clavier.
We implemented a micro invisible theater performance on buses, surprising over 2,000 passengers and generating a viral video with 2 million views on social media, further amplified by coverage in traditional media. This campaign combined in-person and digital strategies, creating a massive impact and raising awareness about migrant inclusion in Peru.
TODOS SOMOS MIGRANTES
foto: Alex Valcárcel
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Co-created with Peruvian organizations of families of disappeared persons during Peru’s internal armed conflict (such as ANFASEP and FREMANK), choreographer Mónica Silva Macher, and theater director Alejandro Clavier.
A transmedia project that integrates performing arts, dance, and documentary filmmaking. In collaboration with social leaders, we organized dance workshops with families of disappeared persons in regions of the Andes and the Amazon. These workshops culminate in live public performances, which are recorded and broadcast on social media as well as through outlets such as The Guardian and Reuters. The project brings global visibility to local struggles, generating awareness and support.
I contributed to the creation of the concept in 2018 and participated in the editions until 2023.
BUENAS NOTICIAS
Foto: Odin Teatret Archives. Victoria Santa Cruz, 1978
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Based on an original idea by Chela De Ferrari, this project brought together more than 50 women in audiovisual and performing arts from Peru to create a feminist portrait of the country on the bicentennial of its independence, highlighting the role of women throughout its history.
The result was over 50 short films and a broad content campaign, broadcast simultaneously on public television and social media. Bicentenaria was developed in 2021, during the ongoing isolation of the pandemic.
The project united creators such as Claudia Tangoa, Diana Daf Collazos, and Enrica Pérez, and portrayed athletes like Angélica Espinoza, scientists like Lisseth Gonzales, and academics like Roxana Quispe Collantes.
#BICENTENARIA
Foto: Ernesto Benavides
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To raise awareness about one of the world's most biologically and culturally diverse regions—the Purús-Manu Amazonian corridor—we created a communication campaign centered around three key pieces, which we also produced with a large team:
A 52-minute documentary directed by Héctor Gálvez, broadcast on public television and VOD platforms.
A coffee-table book featuring original photography.
An interactive outdoor photography exhibition at the Lima Zoo, displayed for two months.
Our campaign reached over 2 million people.